For the Love of Geography

A message from Google Geo…

By Brian McClendon

Do you know which country is bordered by Malawi and Rwanda, or which country in the Americas is second to the United States in meat production? These are the kind of questions that the young geography whizzes competing in this year’s National Geographic Bee, taking place today and tomorrow in Washington, D.C., can answer in seconds.

As the world grows more connected, so grows the importance of understanding our place within it. Yet, according to a 2006 National Geographic study, half of young Americans are unable to locate New York state on a map, and 74 percent incorrectly identify English as the most commonly spoken native language in the world. These are the statistics we must work together to change by fostering a love of geography in all our children.

Bee Champs Compete for National Title >>

My lifelong passion for geography began with a workbook in second grade–and I still have it. It showed maps side-by-side with aerial images of the same location. Page after page, I learned that geography is not just about a map, it’s about the information that gives a map real meaning.

Several years into my career as a computer software engineer, I joined a startup with an amazing group of people. We set out to make a new kind of map, a 3D map built with cutting-edge graphic technology that would make it possible to explore the world from your computer. We were excited about the possibilities but didn’t know how widely our tool would be used.

Just a few months after Google acquired our startup and our tool was renamed Google Earth, Hurricane Katrina hit. We were able to make updated images of the flooding quickly available to rescue workers and media outlets. Until that time, I thought of Google Earth as a new way to see the world, but then it became clear that it also had the power to change the world–and even save lives.

Google Earth has now been installed on more than 700 million computers and smart phones.

It is used for everything from house hunting and vacation planning, to scientific research and disaster response. Most importantly, it is used every day by students and teachers to explore the earth, the ocean, the moon, Mars and the solar system.

As parents and educators, we try to instill a love of learning and exploration in our children. With technology, we have the power to make their education as engaging as their entertainment. Teachers across the country are using online maps to augment lessons in not just geography, but literature, physics, and history.

We can also bring geographic awareness into our children’s lives at home. By joining them at the computer, we can teach them about the place where their grandparents were born. We can plan a bike ride or a camping trip. The 5 o’clock news can become an opportunity to learn about Iceland, Afghanistan, and Haiti and show them that the world is more connected than they might realize.

We may never see all of these places in person, but we can travel there virtually. I hope that online maps can be for today’s children what that geographic workbook was for me: a source of lifelong inspiration.

Congratulations to all the finalists in this year’s National Geographic Bee!

The answers are Tanzania and Brazil.  

Brian McClendon leads the engineering group for Google’s geo products, which include Google Maps, Earth, Local Search, SketchUp, Street View, Ocean, Mars and Moon. Google is the sponsor of this year’s National Geographic Bee.

Changing Planet


Meet the Author
More than forty years in U.S., UK, and South African media gives David Max Braun global perspective and experience across multiple storytelling platforms. His coverage of science, nature, politics, and technology has been published/broadcast by the BBC, CNN, NPR, AP, UPI, National Geographic, TechWeb, De Telegraaf, Travel World, and Argus South African Newspapers. He has published two books and won several journalism awards. In his 22-year career at National Geographic he was VP and editor in chief of National Geographic Digital Media, and the founding editor of the National Geographic Society blog, hosting a global discussion on issues resonating with the Society's mission and initiatives. He also directed the Society side of the Fulbright-National Geographic Digital Storytelling Fellowship, awarded to Americans seeking the opportunity to spend nine months abroad, engaging local communities and sharing stories from the field with a global audience. A regular expert on National Geographic Expeditions, David also lectures on storytelling for impact. He has 120,000 followers on social media: Facebook  Twitter  LinkedIn