With each new day we are becoming photographers and artists who use more and more social networks, and in particular, many are beginning to enter the world of Twitter. Very simply, I wanted to focus on some ideas that might be interesting in your handling and positioning within this application that allows us to send messages to the world in a 140-character format.
1. As I mentioned in the article the The 10 Big Rules of Photography. Or so I think … , we must be willing to share our knowledge. More or less, the community will value us more if we are generous with our professional colleagues. As I have read in several places, Twitter works based on the Karma: The more you supply, the more you get back.
2. We are allowed to tweet 140 characters. Take advantage of them. Think about the essence you want to convey to your followers, while looking for a concise language, that is simple and friendly. If we choose a username too long, it will affect the characters that we have available, affecting our interactions with others.
3. Ask yourself who will be your followers. As part of our branding and brand image, we must be consistent with our messages and be dynamic every day. It is a good idea if we create a fund that matches our image, giving greater cohesion along the way. At the same time, find and locate gurus or personal tweets on the topics that interest you most.
4. It is preferable not to use too many # hashtags. Some search engines may consider these messages as spam .
5. When starting a web page, or a Facebook artist page, select the name of the account in a cautious and smartly manner. In my opinion, it is better transparency, also choose a recognizable name; you might have to match the artist name, brand or company. The final product should be simple, and straightforward.
6. Review your followers. I regularly, check my account, and lock or delete all accounts that do not give me credibility, or in any way, undermine the image of my business I ethic. If you take the time to learn about your followers, you are offered more tools to interact, and create synergistic relationships in the network.
7. Choose wisely times in which the world will follow your posts. Do not forward to the community the same materials repeatedly, and select cautiously. If you want to share a piece of material that has great value with your followers, you can rewrite the message, playing around with language.
8. We must always respect others. You may not agree on some ideas, but creating bad energy in our actions with our different networks will likely, have a negative effect on our karma. Take time to thank your RTs, and other positive comments that you receive, along with others that are useful, and provide guidance: This great tool allows for constructive criticism to the community and its members.
9. Read and educate yourself on the proper handling of Twitter. Some books that I recommend include:
. The Twitter Book
. The Tao of Twitter: Changing Your Life and Business 140 Characters at a Time
10. Keep calm and follow me: @ kikecalvo