Sayre Quevedo

By Sayre Quevedo For some people, the phrase “emotional science” might call to mind the field of psychology or neuroscience. But when UC Berkeley new media professor Greg Niemeyer uses the term, it refers to presenting scientific data in a way that engages people’s feelings as much as their intellect. And sometimes the best way...

By Sayre Quevedo. During the beginning of my freshman year, the carbonated citrus drink Orangina was big on campus. When I had extra change to spare, I would schlep across the school quad to the vending machines and grab one. Then one day, Orangina and sodas disappeared from vending machines at my San Francisco public...